Customer Journey Mapping
Your concept for a successful customer experience Management
Collect Feedback of your Customers at every Touchpoint. Customer Journey Mapping allows you to:
Successful customer journey mapping can help to:
Increase Revenues
Expand Customer Relationships
Improve Services
Today your customers expect individual and personalized communication across all touchpoints. Collecting customer feedback in real-time helps you to understand your customers‘ wishes and needs and thus provide them with individual offers and customized services. There are many ways to measure the satisfaction of your customers and different factors which influence the type of survey we choose:
- Your Products/Services
- Number of Customers
- Customer Relationships
In order to make marketing measures as customer-friendly as possible, Customer Journey Mapping is the right tool for your company, because it enables you to better understand the needs and problems of your customers and to initiate appropriate measures. Therefore, Customer Journey Mapping is a helpful method to understand your own users and put them at the heart of your business. This helps you to learn what keeps potential customers from buying your products or services. It also gives you comprehensive insights into what your customers are experiencing with your business. Many companies implement the NPS into every touchpoint survey, to compare themselves with both; their competitors and with their own performance over time.
We plan your Customer Journey together with you
We support you through the entire process of Customer Journey Mapping. From planning and implementation to analysis and the development of measures.
Step 1: Customer Journey Design, including all touchpoints
Step 2: Definition of all relevant channels
Step 3: Definition of target groups at all touchpoints
Step 4: Evaluation of intensity of steps and touchpoints
Step 5: Execution, analysis & improvement
Touchpoints along the Customer Journey:
Conduct a continuous dialogue with your employees and invest in the future of your company
We create interactive dashboards for you to view results of various surveys simultaneously and in real-time.
Data Collection
You invite participants to your survey yourself or we recruit your target group via our Online Access Panel.
Through our panel we can provide survey participants in over 15 countries.
Through our partner network, we have access to survey participants from over 100 countries.
Concept
We specify the questions for your market research project and provide questionnaire templates or develop a bespoke questionnaire for your research project.
We help you to define your specific target group.
Reporting
Get real-time results through our online reporting. Create, share and send reports.
Our Customer Success Team carries out in-depth analyses with your data and prepares meaningful reports in PowerPoint or any other format.