Customer Journey Mapping

Your concept for a successful customer experience Management

Collect Feedback of your Customers at every Touchpoint. Customer Journey Mapping allows you to:

Successful customer journey mapping can help to:

Increase Revenues

Expand Customer Relationships

Improve Services

Today your customers expect individual and personalized communication across all touchpoints. Collecting customer feedback in real-time helps you to understand your customers‘ wishes and needs and thus provide them with individual offers and customized services. There are many ways to measure the satisfaction of your customers and different factors which influence the type of survey we choose:

  • Your Products/Services
  • Number of Customers
  • Customer Relationships

In order to make marketing measures as customer-friendly as possible, Customer Journey Mapping is the right tool for your company, because it enables you to better understand the needs and problems of your customers and to initiate appropriate measures. Therefore, Customer Journey Mapping is a helpful method to understand your own users and put them at the heart of your business. This helps you to learn what keeps potential customers from buying your products or services. It also gives you comprehensive insights into what your customers are experiencing with your business. Many companies implement the NPS into every touchpoint survey, to compare themselves with both; their competitors and with their own performance over time.

We plan your Customer Journey together with you

We support you through the entire process of Customer Journey Mapping. From planning and implementation to analysis and the development of measures.

Step 1: Customer Journey Design, including all touchpoints

Step 2: Definition of all relevant channels

Step 3: Definition of target groups at all touchpoints

Step 4: Evaluation of intensity of steps and touchpoints

Step 5: Execution, analysis & improvement

Touchpoints along the Customer Journey:

Conduct a continuous dialogue with your employees and invest in the future of your company

Consumer Engagement

The Net Promoter Score (NPS) is a tool for measuring loyalty of your customers towards your company or services.

Customer Service Evaluation

Measure and continuously improve the performance of your customer service.

Customer Satisfaction

Close the gap between customer expectations and reality with customer feedback management.

Customer Centricity

Focus on your customers with feedback management and make your products more successful.

Customer Experience

Customer experience is crutial for the success of your business, whether you are a CX professional or not.

Churn Management

Churn prevention: reduce the churn rate of your customers through feedback management.

We create interactive dashboards for you to view results of various surveys simultaneously and in real-time.

Data Collection

You invite participants to your survey yourself or we recruit your target group via our Online Access Panel.

Through our panel we can provide survey participants in over 15 countries.

Through our partner network, we have access to survey participants from over 100 countries.


We specify the questions for your market research project and provide questionnaire templates or develop a bespoke questionnaire for your research project.

We help you to define your specific target group.


Get real-time results through our online reporting. Create, share and send reports.

Our Customer Success Team carries out in-depth analyses with your data and prepares meaningful reports in PowerPoint or any other format.

Do you have any special requirements?

Do you need an individual solution for your project?
We will find the best solution for your needs.